I guess a lot is at stake when you publicly feud with big time celebs? Apparently Adidas has ended their partnership with G.O.O.D Music recording artist Teyana Taylor. Just yesterday, Teyana’s publicist denied the news, saying she hadn’t been dropped and the sneakers were just on hold, but the truth has come to fruition. According to a senior PR rep from the corporation,
“We have ended our relationship with Teyana Taylor and do not have any upcoming product launches with her… All I can say is that adidas partners with athletes and artists who blend well with our brand values. We evaluate our relationships with partners based on the values we hold at adidas and we don’t condone violence of any kind.”
Meanwhile Big Sean and more recently Kanye West both have sneaker deals with the company.